![]() ![]() The new media relationship will offer content integration, focusing on health, safety, food, child behavior and products, across all Todobebe platforms, including the Soluciones para Mama segment sponsored by Walmart on the weekly TV show, ‘¡Viva La Familia!’ airing on Univision Network. Under the deal Walmart will be the sole, year-round retail sponsor for the Todobebe’s multiple platforms. Todobebe and Walmart team for a year-round marketing and media initiative targeted to Hispanic moms and families with kids under five across Todobebe, Viva La Familia and Blogs de Mamas properties in the US. It’s Friday, May 20, 2011, and this is your first early morning Kids briefing.
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